Recommended workflow
- Pick the period you want to review.
- Start with everything. Keep All Analytics selected to see overall response rates against the industry average.
- Compare channels. Switch channels on and off in the timeline to see which ones drive replies.
- Narrow to a sequence. Choose one sequence to see how it contributes.
- Check the team. Select team members’ accounts to compare their results.
- Go deeper. Open Sequence analytics for the sequence that stands out.
- Track your own measures. Build a custom chart for anything the standard charts don’t cover.
Choose what to look at
- Period. Select the time period to report on.
- Sequence. Show All Analytics, or choose one sequence.
- Accounts. Pick which team members’ social and email accounts to include.
What it shows
- Activity counts. Connection requests sent and invitations received, direct messages and their replies, InMails, emails, and email replies.
- Response rates. Message, InMail, email, and overall response rates, shown with an industry average for comparison. The global rate is the approximate response rate across all channels.
- Connection requests. How many were accepted and replied to, with the accept rate and the reply rate per request sent. Accepted requests become 1st connections.
- Reply types. The distribution of the kinds of replies you received.
- Outreach timeline. The history of your activity over time. Click a channel to switch it on or off.
Regular and custom analytics
The dashboard has two modes. Regular Analytics shows the standard charts above. In Custom Analytics, choose Create Your First Custom Chart to build your own charts and analytics.How-to guides
Quick, step-by-step answers for common tasks:Related
Sequence analytics
Report on one sequence in depth.
Sequences
Build the outreach you’re measuring.
